Bulgari‘s global ambassador, Lalisa Manobal, shines a spotlight on the brand’s latest jewelry collection, B.zero1, showcasing her bold and fearless spirit. The Thai K-pop sensation, Lisa, brings her vibrant energy to the forefront of the Italian luxury brand’s newest campaign, celebrating the dazzling array of jewelry from the B.zero1 line. The captivating visuals released in a video on March 8 have captivated audiences worldwide, thanks to Lisa’s magnetic presence.

Against a sleek, minimalist backdrop, Lisa takes center stage, effortlessly commanding attention in a chic sleeveless black jumpsuit. Her dynamic allure is the perfect complement to the new collection, which features an array of rings, bracelets, wristwatches, and other signature pieces, each embodying the unique essence of B.zero1.Creative director Antoni Tudisco masterfully curated the B.zero1 collection, blending Bulgari’s renowned elegance with innovative design. While the brand’s prestigious reputation speaks volumes, Lisa’s association with the collection has significantly enhanced its appeal, driving the brand’s strategic success to new heights.