tvN’s new variety show “Apartment 404” with the participation of Jennie Blackpink and Yoo Jae Suk has continuously declined in viewership ratings.

Jennie Blackpink and the stars participating in Apartment 404. Photo: AllKpop.

According to Korean media, the third episode of the new variety show “Apartment 404” has aired and the viewership ratings have been announced. Initially, the show kicked off with a stable rating of 2.7% nationwide, the third episode ended with a rating of 1.7% nationwide.

Before that, the second episode was only at a rating of 2.1%. The sharp decline in viewership ratings for 3 consecutive episodes shows that “Apartment 404” no longer retains its appeal compared to previous seasons.

Even though the show has the participation of global star Jennie – a member of the famous K-pop group Blackpink and Yoo Jae Suk – a veteran entertainer known for his hosting ability, the ratings of the show are low. The program failed to maintain momentum.

Meanwhile, the program was originally set to air in 12 episodes, every Friday at 8:40 p.m., Korean time – this is also a good time frame but still does not attract many viewers.

According to Korean media, Jennie Blackpink made efforts to promote and participate in the show enthusiastically but still did not attract as many viewers as expected.

Previously, the show “Apartment 404” had a good start, ranking 2nd in Singapore, Indonesia and the Philippines on Flixpatrol’s global OTT view ranking page, only behind the movie “Marry My Husband”. marry my husband) of tvN after its debut on February 23.

The show also reached the Top 10 list in Amazon Prime Video’s TV show category in 17 countries and regions, including Malaysia and Thailand.