Style Set: The Ever-Changing On-Court Tennis Fashion Evolution of Serena Williams

Serena Williams doesn’t just wear anything on the courts. During her long and successful career, she has brought her colorful, fun, and unique style and personality to her matches. She took the traditional tennis outfits elevating them with her fashion touch. We can’t wait to see how her passion for fashion continues to grow outside of the Tennis world.

So, as we say goodbye to her on the courts, let’s scroll below to see the evolution of her iconic on-court fashion.

Serena Williams at the 1998 US Open Tennis Championships

Serena Williams at The 1999 US Open Tennis Championships

Serena Williams at The 2002 US Open Tennis Championships

Serena Williams beats Madagascar’s Dally Randriantefy in the French Open Tennis tournament’s second round at the Roland Garros stadium in Paris, May 30, 2002. Williams won 6-2, 6-3.

Serena Williams hits a serve to Lindsay Davenport during the Family Circle Cup April 12, 2003 at the Family Circle Magazine Stadium on Daniel Island in Charleston, South Carolina.

Serena Williams warming up prior to her match against Tatiana Golovin of France during the 2004 US Open at the USTA National Tennis Center in New York.

Serena Williams at the WTA Tour Championships on November 11, 2004 at Staples Center in Los Angeles, California.

Serena Williams of the USA returns to Shahar Peer of Israel during the NASDAQ-100 Open at the Crandon Park Tennis Center on March 27, 2005 in Key Biscayne, Florida.

Serena Williams on day two of the French Open at Roland Garros on May 24, 2010 in Paris, France.

Serena Williams celebrates match point to win the tournament against Samantha Stosur of Australia on Day 7 of the Rogers Cup presented by National Bank at the Rexall Centre on August 14, 2011 in Canada.

Serena Williams at the 2014 US Open at the USTA Billie Jean King National Tennis Center on September 5, 2014 in New York.

Serena Williams at the 2018 US Open at the USTA Billie Jean King National Tennis Center on August 29, 2018 in New York.

Serena Williams at the 2018 French Open at Roland Garros stadium on June 3, 2018 in Paris, France.

Serena Williams at the 2019 French Open at Roland Garros on May 27, 2019 in Paris, France.

Serena Williams at the 2020 Australian Open at Melbourne Park on January 24, 2020 in Melbourne, Australia.

Serena Williams at the 2021 Australian Open at Melbourne Park on February 12, 2021 in Melbourne, Australia.

Serena Williams at the WTA 500 Yarra Valley Classic at Melbourne Park on February 05, 2021 in Melbourne, Australia.

Serena Williams at the 2021 Wimbledon Championships at The All England Tennis Club in Wimbledon, southwest London.

Serena Williams at the 2022 US Open at USTA Billie Jean King National Tennis Center on September 02, 2022 in New York.

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